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Marketing Associate in Franklin Township, NJ at William Demant Group

Date Posted: 6/14/2018

Job Snapshot

Job Description

Come join the Oticon USA family! For more than 110 years, Oticon has been a leader and innovator in hearing healthcare. We have a long list of award-winning technology and audiological “firsts” that we are proud of.   As a premier brand in the William Demant Holding Group, a global leader in hearing healthcare, we provide advanced technology hearing aids to children and adults through qualified hearing care professionals. We help hearing care providers promote their practices and our products with innovative, proven and tested marketing and PR tools.

At Oticon, we hire people who share our commitment to putting the needs of people with hearing loss first. That passion is the heart of our People First mission. We provide an environment that enables our multi-disciplinary teams to continue to learn, find new ways to do things better and bring new solutions, features and professional support to market. We are committed to making the world a better place for people with hearing loss.  Through the Oticon Hearing Foundation, we donate hearing aids and equipment to support humanitarian mission to in-need populations worldwide.

Position Overview

We are looking for a Marketing Associate to join our marketing team. The ideal candidate will be able to effectively manage multiple projects and work cross-functionally with key internal teams including Creative, Digital, Sales, Customer Service and Product Management. The candidate needs to have strong communication skills and the ability to support a multi-disciplinary team in the execution of Oticon customer’s consumer marketing programs, including direct marketing, advertising, digital marketing and the coordination and administration of customer tracking data and redemption requests.



Responsibilities

  • Coordinate and execute consumer marketing initiatives for 400 key accounts.

  • Support the development and execution of Marketing Plans in close coordination with individual sales managers for targeted accounts.

  • Responsible for monitoring a ½ million dollar regional marketing budget.

  • Work cooperatively with the Marketing Department and Consumer Marketing Associates from the other regions to ensure consistent consumer campaigns across the country.

  • Liaise with external vendors and hearing care professionals to customize consumer marketing programs, which include both traditional print and digital marketing.

  • Participate in national marketing conferences, client meetings, regional sales meetings and training courses. 

  • Communicate the progress of marketing campaigns to regions to help them manage their accounts and increase their knowledge level of consumer marketing.

  • Educate customers on Oticon’s Consumer Marketing traffic-building program called DRIVE which includes print, digital and event marketing initiatives.

  • Compile tracking data from all customer events, record in CRM and make recommendations for future marketing activities.

     


Qualifications

  • BA/BS in Business required; Marketing, Advertising, PR or Communications is preferred
  • 2-3 years of marketing or comparable business experience in a corporate marketing or agency environment; Account management and experience with building customer relationships
  • Ability to develop and maintain strong working relationships with customers, corporate marketing, sales team and vendors.
  • Experience in direct marketing, advertising, digital marketing, and social media preferred
  • Knowledgeable with database, campaign tracking/measurement reporting tools a plus.
  • Ability to prioritize and effectively manage multiple projects under deadline pressure
  • Excellent written/verbal communication and presentation skills

Skills & Abilities

  • Exceptional verbal and written communication.
  • Strong phone presence.
  • Excellent customer service skills.
  • Organized and detail oriented.
  • Ability to overcome objections.
  • Ability to analyze data and develop key insights.
  • Must be motivated and able to work with minimal supervision.

Oticon is an Equal Opportunity / Affirmative Action employer, all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, or protected veteran status.

*OTI